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Legal Documentation

MarketBrandCraft — 64646 Heppenheim, Wendelinusstr. 3, Germany

Privacy Policy

Effective Date: January 1, 2026

1. Data Controller

The data controller responsible for your personal data is MarketBrandCraft, located at Wendelinusstr. 3, 64646 Heppenheim, Germany. You may contact us regarding data protection matters at [email protected].

2. Data Collection & Processing

We collect and process personal data only to the extent necessary to provide our brand identity and positioning services. Data collected includes: name, email address, phone number, company name, and project-related information submitted through our contact form or direct communication.

Legal basis for processing: Art. 6(1)(b) GDPR (performance of a contract) and Art. 6(1)(f) GDPR (legitimate interest in providing brand strategy services).

3. Data Storage & Retention

Personal data is stored on servers within the European Economic Area (EEA). Data is retained for the duration of the business relationship and for up to 6 years thereafter, in compliance with German commercial and tax record-keeping obligations (§257 HGB, §147 AO).

4. Data Sharing

We do not sell, rent, or trade personal data. Data may be shared with: hosting infrastructure providers (within the EEA), payment processors (Stripe, for transaction processing only), and legal advisors when required by law.

5. Your Rights (GDPR)

Under the General Data Protection Regulation, you have the following rights: Right of Access (Art. 15), Right to Rectification (Art. 16), Right to Erasure (Art. 17), Right to Restriction of Processing (Art. 18), Right to Data Portability (Art. 20), and Right to Object (Art. 21).

To exercise any of these rights, contact us at [email protected]. You also have the right to lodge a complaint with the supervisory authority: Der Hessische Datenschutzbeauftragte, Gustav-Stresemann-Ring 1, 65189 Wiesbaden.

6. Data Security

MarketBrandCraft implements appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. This includes TLS encryption for data in transit and encrypted storage at rest.

Terms of Service

Effective Date: January 1, 2026

1. Scope of Services

MarketBrandCraft provides brand identity, brand positioning, visual identity design, brand narrative development, and related strategic services as described in individual service proposals and statements of work. All services are delivered from our office at Wendelinusstr. 3, 64646 Heppenheim, Germany.

2. Contract Formation

A binding contract is formed upon written acceptance of a proposal by the client, or upon commencement of work following a verbal or electronic agreement. Proposals are valid for 30 calendar days from the date of issuance.

3. Pricing & Payment

All prices are quoted in Euros (EUR) and are exclusive of VAT unless otherwise stated. Payment is due within 14 days of invoice date. Late payments accrue interest at 5 percentage points above the ECB base rate per annum, in accordance with §288 BGB.

For projects exceeding €2,000, a 50% advance payment is required before work commences. Remaining balance is due upon delivery and acceptance of the final deliverables.

4. Intellectual Property

Upon full payment, all rights to final deliverables (logos, visual identity systems, brand guidelines, copy, and design assets) are transferred to the client. MarketBrandCraft retains the right to display work in portfolios and case studies unless the client objects in writing.

Work-in-progress materials and draft concepts remain the intellectual property of MarketBrandCraft until final acceptance and full payment.

5. Revisions & Approval

Each service package includes a defined number of revision rounds as specified in the proposal. Additional revisions beyond the included rounds are billed at €120 per revision round. Client approval of deliverables constitutes acceptance of the work product.

6. Limitation of Liability

MarketBrandCraft's total aggregate liability for any claim arising from or related to the services shall not exceed the total fees paid by the client for the specific service giving rise to the claim. MarketBrandCraft shall not be liable for indirect, consequential, or incidental damages.

7. Governing Law

These Terms of Service are governed by the laws of the Federal Republic of Germany. The place of jurisdiction for any disputes shall be Frankfurt am Main, Germany.

Cookie Policy

Effective Date: January 1, 2026

1. What Are Cookies

Cookies are small text files stored on your device when you visit our website. They help us provide you with a better experience by remembering your preferences and enabling core site functionality.

2. Cookies We Use

Essential Cookies: These are strictly necessary for the website to function. They enable core features such as navigation and access to secure areas. The website cannot function properly without these cookies.

Functional Cookies: We use localStorage to persist your cookie consent preference. This ensures you are not repeatedly asked to accept cookies during your visit. This data is stored entirely on your device and is not transmitted to our servers.

3. Third-Party Cookies

MarketBrandCraft does not use any third-party tracking cookies, advertising cookies, or analytics cookies. We do not use Google Analytics, Facebook Pixel, or similar tracking technologies on this website.

4. Managing Cookies

You can manage or delete cookies at any time through your browser settings. Note that disabling essential cookies may impair the functionality of the website. You can also clear your localStorage by using your browser's developer tools.

5. Changes to This Policy

MarketBrandCraft reserves the right to update this Cookie Policy at any material changes. The updated policy will be posted on this page with a revised effective date.

Refund & Reimbursement Policy

Effective Date: January 1, 2026

1. General Refund Terms

MarketBrandCraft is committed to delivering high-quality brand identity and positioning services. Refunds are evaluated based on the stage of project completion and adherence to the agreed-upon scope of work.

2. Advance Payment Refund

If a project is cancelled by the client before work has commenced, the 50% advance payment will be refunded in full within 14 business days. If work has commenced, the advance payment is non-refundable and is applied toward work completed to date.

3. Milestone-Based Refunds

For projects structured around milestones, refunds for undelivered milestones will be processed within 14 business days of cancellation request. Delivered and accepted milestones are non-refundable.

4. Non-Refundable Items

The following are non-refundable: (a) Work that has been delivered and approved by the client; (b) Third-party costs incurred on behalf of the client (stock imagery, font licenses, printing); (c) Revision rounds exceeding the agreed scope, which are billed separately.

5. Dispute Resolution

In the event of a dispute regarding refund eligibility, MarketBrandCraft will first attempt to resolve the matter through direct communication. If a resolution cannot be reached, the parties agree to mediation before initiating legal proceedings. The place of jurisdiction for unresolved disputes is Frankfurt am Main, Germany.

6. How to Request a Refund

Refund requests must be submitted in writing to [email protected] with the subject line "Refund Request — [Project Name]". Requests are processed within 5 business days of receipt. Approved refunds are issued via the original payment method within 14 business days.